4.8 stars · 124 reviews

TIME TO
GRIND

Turn brushing into the best two minutes of your day.

Limited presale · only 2,000 of each flavor

Pre-order yours today.

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Flavors that your buds will love

Choose Your Grind

Advance MintAdvance Mint flavor splash
Advance Mint
Upgraded Cool Mint
$12.99
Droxy™
Cinnamon KickCinnamon Kick flavor splash
Cinnamon Kick
Spicy Cinnamon Heat
$12.99
Droxy™ + Vitamin B3, B6 & B12
Mint ChipMint Chip flavor splash
Mint Chip
Mint + Chocolate Chip
$12.99
Droxy™
Berry Dip'dBerry Dip'd flavor splash
Berry Dip'd
Chocolate-Dipped Strawberry
$12.99
Droxy™ + Vitamin A & E
Citrus BurstCitrus Burst flavor splash
Citrus Burst
Sweet Orange Citrus
$12.99
Droxy™ + Vitamin C
Coastal CrushCoastal Crush flavor splash
Coastal Crush
Pineapple & Coconut
$12.99
Droxy™ + Vitamin K2 & D3
Lemon LoveLemon Love flavor splash
Lemon Love
Bright Citrus Lemon
$12.99
Droxy™ + CoQ10 + Vitamin C & E
Purple PopPurple Pop flavor splash
Purple Pop
Açaí, Berry & Lime
$12.99
Droxy™ + Vitamin A, C & E · Prebiotics
Achieve MintAchieve Mint flavor splash
Achieve Mint
Reimagined Crisp Mint
$12.99
Droxy™ + Activated Charcoal
Grind Mint Elevated at Walmart

Only at Walmart

Find Grind on the shelf at Walmart.

Mint Elevated is our original formula, the activated charcoal hydroxyapatite toothpaste that started it all. You can grab it on shelves at Walmart right now.

Comedian Rodney Norman knows what it means to grind. And when he does, he goes to Walmart.

Shop Mint Elevated Find a store near you
She<br>knows<br>best.

Finally, a toothpaste the whole family loves

She
knows
best.

She found Grind first, and the whole house fell in line. No chalky drugstore paste, no morning standoff, no bribing anyone to brush. Just nine flavors worth fighting over and the calmest bathroom she's had in years. The kids ask for it by name, her husband mysteriously stopped "forgetting," and she didn't so much upgrade the toothpaste as end the toothpaste wars. She knew. She always does.

  • She found it first (obviously)
  • Goodbye, chalky drugstore paste
  • Ended the toothpaste wars
Find Your Flavor

Rise. Grind. Repeat.

So<br>does<br>he.

Finally, a toothpaste the whole family loves

So
does
he.

Nobody told him brushing could be this good. Cinnamon Kick hits like a dare, Advance Mint wakes up the whole face, and Achieve Mint leaves him annoyingly confident. No more subtle hints required, he actually wants to pick up the brush. Fresh breath, bigger smile, suddenly very interested in leaning in close. Lucky? Let's just say she's not complaining. Grind is the gift that keeps on giving.

  • Cinnamon Kick: his new vice
  • Fresh breath, bolder moves
  • Lucky? Call it earned
Find His Flavor

Rise. Grind. Repeat.

And so<br>will<br>they.

Finally, a toothpaste the whole family loves

And so
will
they.

Even the toughest critics cave. The kids ask for it by flavor, the teenager brushes without a single reminder (frame that moment), and vacations finally need one tube instead of a toiletry bag full of bribes. Grind was built so everybody actually loves it, which quietly makes you the hero of the entire bathroom. Mom of the year is officially in sight. The only fight left: where did my toothpaste go?

  • Teens brushing, unsupervised
  • One tube, zero meltdowns
  • Mom of the year, unlocked
Find Their Flavor

Rise. Grind. Repeat.

The paste with great taste

BUILT FOR
EVERY SMILE

Crave-Worthy Flavor

Nine flavors so good brushing becomes the best two minutes of your day.

No Rinse Required

A no-rinse foam that grinds anywhere: tote, gym bag, carpool. The sink can sit this one out.

Rebuilds Enamel

Powered by hydroxyapatite, the same mineral your teeth are made of, sealing and strengthening every time you brush.

Fluoride-Free, On Purpose

We skipped fluoride by choice, not fear. A cleaner, better-tasting way to do it right, safe for the whole family.

Brighter, Never Harsher

Lifts surface stains and polishes for a cleaner, brighter smile, with zero grit and zero enamel damage.

Goodbye, Sensitivity

Seals exposed nerves to calm sensitivity at the source, so cold drinks stop fighting back. No sting, no burn.

Powered by Droxy™

Our patent-pending formula combines dual hydroxyapatite, theobromine, and xylitol. Natural ingredients, backed by science for a stronger, brighter smile.

The Grind mission

Brushing just got easier.

Incredible Taste

Incredible Taste

Toothpaste should never taste like old cough medicine. Grind tastes so good you'll want to brush more than twice a day, fresh every time, never a chore.

Nature's Finest

Nature's Finest

Naturally-derived ingredients, no fluoride, nothing chalky. Droxy™ supports healthy enamel while real vitamins go to work, clean and seriously effective.

Stronger Smiles

Stronger Smiles

Built for the whole house, from toddlers to teenagers to the pickiest grown-up. One tube everybody reaches for, bringing new energy to a very boring aisle.

Don't take our word for it

4.8 stars · 124 reviews

Join over a million fresher mouths.

  • Incredible Taste
  • Nature's Finest Ingredients
  • Stronger Smiles
Find Your Flavor
Woman holding Grind Advance Mint toothpaste